The Federal Trade Commission (FTC) requires the disclosure of any relationship that exists between one who endorses a product and the manufacturer or service provider of the product when writing a review about the product or service. Following are the guidelines that ElevationRealty.com adheres to:
- We at Elevation Realty are not paid to do reviews on any products contained within this website.
- If there are links to a product in any of the reviews/webpages/blog posts, a commission may be paid to us if you purchase the product.
- We will never write a review on a manufacturer’s product, nor will we promote a product, if we believe the product will not be beneficial to you.
- Any commissions received as a result of Elevation Realty promotional efforts will not impact opinions on a product. If, through research and/or use of a product proves to be a benefit to the end-user, we will promote it. If not, we do not offer it.
The Federal Trade Commission considers it important for the consumer to understand the relationship between the product reviewer and the manufacturer of the product and, hence, has made this disclosure statement a requirement by law. More information can be found: https://www.ftc.gov/policy/federal-register-notices/guides-concerning-use-endorsements-and-testimonials-advertising-16
Therefore, if you do not see a disclosure policy as part of a review of a product, the one who is reviewing the product may be in violation of the law.